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Fashion Tech Companies Prove Only a Nimble Supply Chain Can Help Tackle the Fractured Consumer Problem

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

In today’s fractured consumer landscape, one size does not fit all. To break through the marketing noise and the glut of options consumers are faced with, brands are under increasing pressure to offer personalized products and experiences. It’s a task that requires a more nimble supply chain, smarter merchandising and a customized sales approach. At…

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