Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Could Laws of Motion’s 99 Sizes Finally Disrupt Traditional Apparel Fit?

LESS THAN ONE WEEK AWAY! Join Sourcing Journal & industry leaders at our SOURCING SUMMIT NY on October 19 to discuss the most pressing issues of the day. Your business cannot afford to miss this!

The little black dress might be a wardrobe staple, but finding the perfect fit can prove challenging for many shoppers. But Carly Bigi, the founder and CEO of Laws of Motion, is attempting to subvert the traditional sizing model employed by the vast majority of brands and retailers. While most apparel comes in a fairly…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands