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Shuffle Board: New Asos, Tecovas and Covectra CEOs, Levi’s Names SVP, Wayfair and A.K.A. Brands Tap VPs


A.K.A. Brands

A.K.A. Brands Holding Corp., a brand accelerator of direct-to-consumer (DTC) fashion brands, announced that Kenneth C. White will join the company as vice president (VP), head of legal and human resources.

White will report to CEO Jill Ramsey, and will lead legal, corporate governance and compliance operations, as well as human resources and global talent. Prior to joining A.K.A. Brands, White was a VP, legal, at Viant, a publicly traded digital advertising company.

Current brands in the A.K.A. Brands portfolio include Princess Polly, Culture Kings, mnml, Petal & Pup and Rebdolls.

Levi Strauss & Co.

CEOs were appointed at Asos, Tecovas and Covectra, and Levi Strauss named Amisha Jain SVP and MD of South Asia-Middle East and Africa.
Amisha Jain Courtesy

Levi Strauss & Co. named Amisha Jain as the company’s new senior vice president and managing director of South Asia-Middle East and Africa (SAMEA).

Jain will be responsible for leading the company’s operations in SAMEA and ensuring that the geography continues to drive expansion and growth, contributing to the company’s success in Asia and around the globe. Most recently, Jain was CEO at Zivame, an Indian intimate-wear brand and platform.

She fills this role following the transition of Sanjeev Mohanty in late 2021. Mohanty, the company’s previous senior vice president and managing director of SAMEA, is currently Levi Strauss & Co.’s senior vice president and managing director of the U.S. and Canada.


CEOs were appointed at Asos, Tecovas and Covectra, and Levi Strauss named Amisha Jain SVP and MD of South Asia-Middle East and Africa.
Paul Hedrick, Tecovas founder and CEO, and David Lafitte, incoming CEO. Kristen Kilpatrick Photography

Tecovas, an Austin, Texas-based Western footwear, apparel and accessories brand, announced that David Lafitte was joining the company as its CEO starting June 27.

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Lafitte currently serves as chief operating officer at Deckers Brands, where he has led all global operations for its $3 billion portfolio of brands for the past seven years, including UGG, HOKA, Teva and Sanuk. Lafitte joins the company after Tecovas achieved more than 70 percent growth in 2021 and anticipates over 40 percent growth in 2022 to achieve more than $200 million in gross sales in 2022 and open approximately 15 stores in the next 18 months.

Paul Hedrick, who founded Tecovas in 2015 and has served as its CEO since then, has led the executive transformation at the company in recent months and will step into a full-time executive chairman role once Lafitte joins the team. In his new position, Hedrick will remain actively involved in guiding Tecovas’ strategic direction and long-term vision.

In addition to Lafitte, Tecovas has added four new executives to its leadership team in 2022. Gillian Kennedy joined the brand as chief marketing officer from marketing roles at On Running and Tillamook Cheese, Paul Choi is Tecovas’ new chief product officer following recent leadership positions at Orvis and Ralph Lauren; former Aldo executive Nathan Cray has started as chief supply chain officer and Kim Heidt is in the newly created role of senior vice president of retail after serving as head of global retail at Deckers.



CEOs were appointed at Asos and Tecovas, and Levi Strauss named Amisha Jain SVP, managing director of South Asia-Middle East and Africa.
Sanjeev Singh Sahni Courtesy

Home goods maven Wayfair Inc. promoted Sanjeev Singh Sahni to vice president, service operations.

In this role, Sahni will drive the strategy and execution of Wayfair’s North American service operations, including design, product, process and talent implementation. Sahni joined Wayfair in 2017 as the founder of International Supply Chain, focusing specifically on the digital forwarding and logistics businesses. He has since led both the customer experience and customer service capabilities.

The Wayfair family of brands includes Wayfair, Joss & Main, All Modern, Birch Lane, Perigold and Wayfair Professional. Wayfair generated $3 billion in net revenue for the three months ended March 31. Headquartered in Boston, with operations throughout North America and Europe, Wayfair employs approximately 18,000 people.


Asos announced the appointment of José Antonio Ramos Calamonte as CEO and Jørgen Lindemann as chair.

Ramos, who is currently chief commercial officer of Asos, will also become a member of the Asos board. He joined Asos from Portuguese fashion company Salsa Jeans, where he held the position of CEO for almost two years.

Lindemann, who joined the Asos board as a non-executive director on Nov. 1, 2021, succeeds Dyson, effective Aug. 1. At Asos’ annual general meeting in December, Dyson outlined his intention to step down from the board following the appointment of a new CEO, reflecting the fact that he has been on the board since October 2013.

Lindemann is currently the chair of Miinto, a Danish-based online fashion marketplace and a board member of Bambuser AB.


Hibbett Inc., an athletic-inspired fashion retailer, announced the resignation of Jamere Jackson and the appointment of Pamela Edwards to its board of directors.

Jackson is resigning for personal reasons and there were no disagreements between him and the company in connection with his resignation. The resignation and subsequent appointment maintains the size of the board at 10. Edwards will serve on the Audit Committee and will be a Class III director whose term expires at the 2023 Annual Stockholders Meeting.

Edwards was most recently with Citi Trends as its executive vice president and chief financial officer from January 2021 to April 2022.

Hibbett, headquartered in Birmingham, Ala., operates 1,105 Hibbett and City Gear specialty stores located in 35 states nationwide as of April 30.



UPS appointed Bala Subramanian to the newly created position of executive vice president and chief digital and technology officer, effective July 18.

Bala will report to CEO Carol B. Tomé and join the UPS executive leadership team with responsibility for technology and industrial engineering to drive more innovative, agile and flexible solutions for UPS stakeholders.

Bala most recently served as chief digital officer at AT&T, where he and his teams led the digital transformation of employee and customer experiences.

International Air Transport Association

The International Air Transport Association (IATA) appointed Dr. Xie Xingquan as its regional vice president for North Asia.

Xie has held various appointments in China, Canada and Singapore throughout his 24 year career in the aviation industry. He has been with IATA since 2011, where he is currently the association’s assistant director, legal, based in Montreal.

Reporting to Conrad Clifford, IATA’s senior vice president and deputy director general, Xie will lead IATA’s activities across North Asia, a region that is home to 40 IATA member airlines. He will be relocating to Beijing, where IATA’s North Asia Regional Office is located.



Covectra, a specialist in track and trace solutions, named Gary Miloscia as president and CEO.

The company also announced that Steve Wood, co-founder and CEO since its inception in 2008, will be transitioning to serve on the board of directors and as a senior advisor to the management team.

Since 2015, Miloscia has served as Covectra’s chief financial officer and chief merchandising officer, responsible for its strategic business, financial planning, marketing and product development initiatives.

Covectra provides complete serialization, track and trace, and authentication technologies to secure, trace and manage products across the entire supply chain. Transforming supply chains with end unit traceability from the packaging line to the cloud, it enables customers to ensure brand protection, product safety and supply chain integrity in the luxury goods, pharmaceutical, and food and beverage industries, helping to combat counterfeiting and product diversion, and to facilitate product recalls.


Onbe, a corporate disbursements fintech company, announced the promotion of Tracy Monson to chief product officer from senior vice president, product.

Monson will oversee Onbe’s product team and product roadmap from inception to commercialization and will report directly to CEO Bala Janakiraman. Onbe’s comprehensive disbursement solutions help companies reduce cost, complexity and risk, while catering to the expectations of today’s consumers and workforces.

Prior to her roles at Onbe, Monson was chief product officer and chief marketing officer at daVinci Payments and vice president of client operations at Swift Prepaid Solutions, both now part of Onbe.

With offices in Chicago, Philadelphia and London, Onbe is a fintech that manages and modernizes customer and workforce disbursements for corporate clients ranging from mid-market to the Fortune 500. Onbe delivers on consumer expectations for instant, digital and seamless payments.


Taulia, a provider of working capital management solutions and part of the SAP Group, appointed Danielle Weinblatt as chief product officer.

In this role, Weinblatt will oversee Taulia’s product organization and execute its product vision, strategy and development roadmap. She will focus on building innovative offerings, expanding product suites to new geographic markets and will work closely with SAP to provide customers with the best working capital tools needed to thrive in the networked economy.

Weinblatt will report directly to Taulia’s CEO, Cedric Bru, and will work closely with Taulia’s sales, marketing and technology leads. She most recently served as executive vice president of product at 24/7 Software.

Taulia is a fintech provider of working capital management solutions headquartered in San Francisco. A network of more than 2 million businesses use Taulia’s platform to determine when they want to pay and be paid. Taulia processes more than $500 billion each year.