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Why Better Decision Making Starts With a Holistic Approach to Planning

Rivet's 2020 Denim Circularity report takes a deep dive into how the global denim industry is plotting its circular future amidst a worldwide pandemic.

Timing is everything—and few companies know this better than Citizen Watch America. When it comes to decision making around go-to-market strategies in particular, the company has found one approach that works better than others. As is the case with all consumer products’ categories, if a brand picks up on a trend too soon, it risks…

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