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Amazon Breaks the Merch Mold with On-Demand T-Shirts

Rivet’s 2021 winter issue has dropped! This in-depth issue examines the steps the global denim industry is taking to minimize its impact on the environment, from implementing zero waste production and design processes to establishing greenhouse gas emissions goals aligned with the Paris Agreement.

Mega-disruptor Amazon has been quietly subverting the traditional merch supply chain with character and logo-emblazoned graphic tees. Amazon’s on-demand t-shirt printing service is now in its third year of operation, serving a wide range of clients from video game manufacturers to Disney. Merch by Amazon offers designs across 21 colors and 15 sizes, the company told…

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