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What a Surprise Nike Drop Says About the Future of the Snap Store and the Sneaker Release

The Snap Store has only been around for a few weeks but it’s already partnered up with Nike to score a major exclusive during a high-profile event. Over the NBA All-Star Weekend, Nike dropped the limited-edition Air Jordan 3 “Tinker” shoe through the Snap Store, in partnership with Shopify’s e-commerce technology, and delivered it same…

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