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Puma Says China Operations Getting Back to Normal But Impact Remains Unknown

From new denim constructions, weights and washes to the steps global mills are taking to reduce impact, Rivet's SS23 In Season Look Book: Denim & Trims has everything you need to know for a successful denim season.

On Wednesday, Puma updated its financial outlook in light of the rapidly unfolding COVID-19 pandemic. The German athletic firm said sales and sourcing have been negatively impacted since the beginning of February, when the coronavirus outbreak stalled activity across China. “In China, where most of both owned and operated, as well as partner stores, were…

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