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Sidelined no More, Superdry Founder Puts Fashion at Center of Brexit Referendum

Join McKinsey & Company, NewTimes Group, Arvind Limited, Asmara, Google, Bluesign, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

This weekend, fashion finally made its voice heard in the now deafening Brexit debate. Multimillionaire Julian Dunkerton, who co-founded Superdry, said he was making a donation to the People’s Vote campaign of 1 million pounds ($1.28 million). This substantial sum will go toward campaigning for a second referendum on Brexit—and it has already been splashed across…

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