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Former Snapchat Exec Launches Verishop to Entice Millennial Luxury Shoppers

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

A new shopping platform wants to give Amazon a run for its share of the online shopping space—particularly where millennial buyers are concerned. Founded by former Snapchat chief strategy officer Imran Khan, Verishop is eschewing the marketplace model for a more traditional—and, as the company would characterize it, trustworthy—online shopping experience. In a statement, Khan…

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