Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Athleisure’s Market Share Grows as Trend Becomes Staple

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

The athleisure category has grown to represent 24 percent of total apparel industry sales and has gone from trend to key category according to a “Future of Apparel” study from The NPD Group. Items like yoga pants, sweatpants and hoodies are now fashion staples in the U.S. for lots of activities other than going to the…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!