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Retailers’ BFFs this Holiday? Millennials With Money

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Thanks to a still buoyant economy, multiple sources are projecting a healthy holiday season for retailers. And the latest report from PwC adds another credible voice to the chorus—and it also provides a well-versed take on how consumer groups are expected to behave, singling out one in particular. PwC anticipates consumers will spend 5 percent…

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