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The Perfect Online Returns Process is Within Retailers’ Reach—Here’s How

While satisfaction with online returns is generally high, frictionless returns are still far from a universal experience, according to a report published Tuesday by Narvar, a California-headquartered intelligent customer engagement platform. Of the 3,519 online shoppers interviewed across the United States, United Kingdom, France, Germany and Australia, only 60 percent expressed satisfaction with their most…

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