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Personalization is Everywhere Because Consumers Want It

Personalization is becoming a larger part of the conversation in apparel, but to some degree it’s unclear how, and to what extent. To find out more about apparel experts’ mindsets on customization, Sourcing Journal surveyed
 308 people across the apparel, accessories and footwear industries on their views. The end result is the 2019 Personalization Report, presented…

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