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31 Million US Plus-Size Shoppers Underspending Straight-Size Peers

Where are fashion’s priorities? How sustainability will fare post pandemic is just one of many open questions. Join SJ on July 15 at 11 am for a webinar on how the crisis will affect future sourcing decisions and how to better measure progress.

Plus sizes, extending sizing, sizing inclusivity—however it may be defined, the trend toward offering a more expansive collection of sizes for a more diverse consumer group has been a focus for many brands over the past few years. However, the concept is still relatively new in the fashion industry and brands still have much to…

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