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What Tempts Consumers to Shop May Not be as Simple as You Think

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Stress and shopping go together like peanut butter and jelly, according to a new report from Clicktale, which found that how consumers feel can influence their buying behaviors. Shopping and purchasing aren’t nearly as straightforward as they may seem, given the results of Clicktale’s survey of more than 2,000 consumers in the U.K. and the…

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