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Retailers Will Have to Make Returns Easier and Greener to Make Consumers Buy

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

When it comes to shopping online, a multitude of factors ultimately determine whether a conversion is eventually made—but, according to a new survey, a consumer-friendly returns policy may play a larger role than most companies think. As many as 52 percent of consumers have abandoned purchases online because they deem the returns policy unfavorable or…

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