Outdoor apparel manufacturer and retailer The North Face, a division of VF Corp., recently shared a series updates to its CSR initiatives, including plans to use 100 percent recycled polyester fiber exclusively in its products by 2016.
With almost 80 percent of all of the brand’s clothing made from polyester, the decision to move toward recycled materials was an obvious step in a more sustainable direction. Recycled polyester reuses plastic from water and soda bottles. It also does not impact water and air resources to the same degree as non-recycled polyester.
The company also aims to use only certified down by Fall 2017.
The North Face director of sustainability Adam Mott, said, “The evolution of our approach to sustainability lies in the design of our products.” He added, “If we can make sustainability a fundamental component of design, then we can move toward making innovative products that have a positive effect on the environment and society.”
Other updates include expanding its “Clothes the Loop” program to more retail locations. Launched in 2013, the take-back program encourages consumers to drop off unwanted clothes of any condition or brand at participating stores to be recycled or reused. In its first pilot, the program collected 1,350 pounds of clothing and footwear in three and a half months.
Since 2010 the company has worked to reduce enormous amounts of chemical, water, energy and waste in their mills–or the “equivalent to removing over 100 tanker trucks of chemicals, over 230 Olympic swimming pools of water and over 3,000 cars off the road.”