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The Week in Denim: Wrangler Plans Celebrations for 70th Anniversary

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Denim Première shifts focus to 10th anniversary

The trade show, which reported flat attendance for the April 26-27 show held days after Kingpins Amsterdam, will celebrate its 10th anniversary this fall Nov. 14-15 at the Paris Event Center. (Read More)

5 cool items from Blue@Intermezzo

New York City-based trade show, Intermezzo, debuted Blue@Intermezzo at the May 7-9 trade show held at the Jacob Javits Center. (Read More)

Wrangler plans celebrations for 70th anniversary

Wrangler is turning 70 in style. The heritage brand is kicking off anniversary celebrations with the debut of the Wrangler 70th Anniversary collection, including a collaboration with psychedelic artist Peter Max. (Read More)

Black Atlass signs on with True Religion

True Religion tapped non-conformist R&B musician Black Atlass to front its Summer ’17 campaign, This is True. (Read More)

Former Levi’s historian knows a thing or two about denim

If there’s anyone in the world who could speak to the history and evolution of jeans, it’s Lynn Downey. (Read More)

Technology takes center stage at Kingpins New York

Fabric and weaving technology and innovation is in the forefront more than ever in the denim world. (Read More)

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