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A Tale of Two Brands for J.Crew in the Second Quarter as Madewell IPO Looms

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In the second quarter of J.Crew’s fiscal 2019, the contrast between its original brand and the soon-to-be-public spin-off, Madewell, was stark—emblematic of continued weakness for the overall business as it works to implement cost-saving initiatives. In a Nutshell: The second quarter was a time of contemplation for J.Crew. During the quarter, it completed a “comprehensive…

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