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A Tale of Two Brands for J.Crew in the Second Quarter as Madewell IPO Looms

In the second quarter of J.Crew’s fiscal 2019, the contrast between its original brand and the soon-to-be-public spin-off, Madewell, was stark—emblematic of continued weakness for the overall business as it works to implement cost-saving initiatives. In a Nutshell: The second quarter was a time of contemplation for J.Crew. During the quarter, it completed a “comprehensive…

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