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Outdoor’s Strong Future Based on Product Pipeline, Tech Fabrications

Rivet’s 2021 winter issue has dropped! This in-depth issue examines the steps the global denim industry is taking to minimize its impact on the environment, from implementing zero waste production and design processes to establishing greenhouse gas emissions goals aligned with the Paris Agreement.

A strong product pipeline and experiential, technical fabrications are expected to give outdoor and athletic brands a boost to carry the category’s growth momentum through Summer 2020. John Kernan, equity analyst for retail and consumer brands at Cowen & Co., concluded that emerging trends and pipeline innovations will remain consistent, “fueling top-line and margin growth.”…

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