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Earnings Tumble 62% as Puma Pivots to Survival

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Though 2020 started off strong for Puma, the pandemic’s imprint has the company positioning itself for survival. In a Nutshell: With sales and earnings sliding, the company has set itself in a three-phase plan: “Survive, Recover, Grow Again,” CEO Bjorn Gulden said in Puma’s earnings release Thursday. “The first quarter was difficult, but we feel we did…

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