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FedEx Expanding E-Commerce Capabilities With ShopRunner Acquisition

FedEx Corp. has agreed to acquire ShopRunner, an e-commerce platform that connects online shoppers with their favorite merchants and brands.

The companies said ShopRunner’s capabilities will complement and expand FedEx’s e-commerce portfolio and create increased value for merchants and consumers. The acquisition is expected to close by the end of the year, subject to customary closing conditions, including regulatory approval.

ShopRunner connects millions of consumers to more than 100 brands, offering a seamless shopping experience across merchants, from inspiration through delivery. ShopRunner’s 100-plus network partners include Hudson’s Bay Company, Kate Spade & Company, Under Armour, Cole Haan, and American Eagle Outfitters.

Members enjoy benefits including free two-day shipping, free returns, member-exclusive discounts and seamless checkout. ShopRunner’s data-driven marketing and omnichannel enablement capabilities also help merchants acquire high-value customers and accelerate their digital innovation.

“The acquisition, once closed, aligns with our continued efforts to create an open, collaborative e-commerce ecosystem that helps merchants deliver seamless experiences for their customers,” Raj Subramaniam, president and chief operating officer for FedEx Corp., said. “We are committed to growing the ShopRunner platform and combining it with our global digital and logistics intelligence to create new possibilities in e-commerce.”

The complementary nature of ShopRunner’s pre-purchase offerings combined with FedEx post-purchase logistics intelligence will help merchants attract and engage consumers at scale by providing innovative online shopping experiences. ShopRunner’s consumer experiences and omnichannel enablement capabilities are also anticipated to help unlock potential for FedEx as it continues to use data and technology to transform the end-to-end commerce experience.

“In pursuit of our purpose of creating the future of retail, we have built the foundation of a cross-brand ecosystem to create a simple shopping experience for consumers and to aggregate the scale of our network for our partners’ benefit,” Sam Yagan, CEO of ShopRunner, said. “The…reach and assets of FedEx will accelerate our existing capabilities and align with our goal of creating new products and services that advance a more open, collaborative e-commerce ecosystem.”

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Headquartered in Chicago, ShopRunner will operate as a subsidiary of FedEx Services, an organization dedicated to integrating the technology and services customers need to create solutions for global supply chains, e-commerce and today’s business challenges.

FedEx Corp. provides customers and businesses worldwide with a broad portfolio of transportation, e-commerce and business services. With annual revenue of $71 billion, the company offers integrated business solutions through operating companies competing collectively, operating collaboratively and innovating digitally under the respected FedEx brand.