Pitney Bowes Inc., which provides products and services in the areas of e-commerce, shipping, mailing and financial services, has launched a new and enhanced suite of cross-border services designed to help e-commerce merchants, from small independent sellers to large online marketplaces, grow their businesses and efficiently reach more global consumers.
“Pitney Bowes has made significant strategic investments to modernize our cross-border services, including enhancing our technology and adding new logistics capabilities to help power cross-border ecommerce for the world’s largest marketplaces, millions of merchants, retailers and brands, including Gilt Group, L.L.Bean, PacSun, Rue La La and WWE,” Gregg Zegras, executive vice president of Pitney Bowes and president of global e-commerce, said. “These investments, along with all we’ve learned from more than 20 years of industry experience, have manifested in the new and improved suite of cross-border services we are bringing to market to help our clients grow.”
Pitney Bowes will now also offer merchants the increased flexibility of more modular solutions to meet specific needs. The suite is comprised of four core services.
Pitney Bowes’ flagship end-to-end cross-border export experience for online retailers, including promotion through the consumer-facing Borderfree program, to localization and checkout, through compliance, delivery and returns to more than 200 countries and territories, now features upgraded technology and a revamped client experience.
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The technology front-end of cross-border retail has evolved into a standalone service for merchants that want to create a superior global online shopping experience, including the consumer-facing Borderfree program, while handling logistics separately.
Also new is a delivery service powered by the company’s global logistics network with product classification and duty/tax quoting included to reach customers in more than 200 global destinations, and optimized product classification and duty and tax quoting technology based on data collected over more than 20 years of serving global marketplaces and retailers as a standalone service, powered by machine learning.
“These new and improved cross-border services complement our domestic e-commerce offerings, including fulfillment, delivery and returns,” Zegras said. “We’re making them available to new and existing clients who want to keep building on the extraordinary momentum in the e-commerce space. E-commerce is setting records by nearly every measure and cross-border e-commerce is growing even faster than the market at large.”
The company’s heritage in cross-border e-commerce stems back to 1999 when Borderfree was founded and eventually launched a cross-border e-commerce platform. Pitney Bowes acquired Borderfree in 2015 and added cross-border delivery in 2018.
“Parcel volumes from our cross-border clients grew 100 percent year-over-year in Q1 2021, as we continued to invest in technology, capacity and our cross-border success,” Zegras added. “Cross-border is the cornerstone from which the Pitney Bowes global e-commerce business was built and we continue to invest in the growth of our clients in the cross-border space and across the full spectrum of e-commerce services.”