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Wayfair CEO Explains Why In-House Logistics Arm Works

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

Home goods and furniture marketplace Wayfair is readying its path into brick-and-mortar. It’s a good thing it thought ahead several years ago to build out its own logistics service. That network, which it named CastleGate Logistics, will play a key role in the company’s entrance into permanent, physical retail. CastleGate is already integral to the…

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