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How Dutch Startup Achieves Fully Traceable Recycled Cotton

Join McKinsey & Company, NewTimes Group, Arvind Limited, Asmara, Google, Bluesign, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Dutch startup Aware is answering the call for companies and consumers that want to be sure their garments are made from the recycled fabrics and fibers they claim. Aware applies tracer particles and blockchain to ensure that the recycled cotton that enters the supply chain is the same that comes out as consumer-ready apparel. By…

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