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New Fund Supports Farmers Raising Sustainably Grown Cotton

While sustainability is no longer a siloed concern, the industry has yet to make it a true priority when weighing important business decisions. Sign up for our webinar "Viewing Sustainability Like an Investor: Weighing Progress and Profit" on Nov 22 to learn key metrics to keep consumers, your company and Wall Street happy.

Vidalia Mills and General Standard are the first two companies to contribute to BASF’s new e3 Sustainable Cotton program–an unprecedented effort to provide additional economic support for farmers in the program who commit to growing sustainable cotton. Brands, retailers, mills and other cotton fiber value chain companies sourcing e3 Sustainable Cotton will have the opportunity…

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