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BCI Says These Brands Used the Most ‘Better Cotton’ in 2017

The Rivet 50 is calling for nominations for leaders in the denim industry in 5 categories: design, influencer, leadership, sustainability and supply chain. Nominations close on May 23.

More than 350 brands sourced a record-breaking 736,000 metric tons of “Better Cotton” in 2017 produced under the auspices of the Better Cotton Initiative (BCI), considered the largest cotton sustainability program in the world. In the 2016-17 cotton season, BCI, together with its partners, also provided training on more sustainable agricultural practices to 1.6 million…

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