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Brands Bet on Soft, Cozy Fabrics to Win Over COVID-19 Consumers

Join Sourcing Journal on March 13th HKT for Sourcing Summit Hong Kong for discussions on mending relationships between supply chain partners, remaking factories for smaller MOQs and faster turns, and creating resilience to survive the next inevitable crisis.

Gone are the days of happy hours, brunches and in-person team meetings. In the age of COVID-19, socially distanced interactions—both personal and professional—are taking place over email, text and Zoom. As everyday life has given way to a new normal, consumers’ needs and shopping habits have changed. Occasions for corporate or even business casual attire…

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