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Cotton Incorporated: Half a Century of Pioneering the Commodity Space


Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

2020 Marks the 50th Anniversary of Cotton Incorporated.

Funded by U.S. growers and importers of Upland cotton, Cotton Incorporated is the not-for-profit research and promotion company for cotton. Touching every link on the cotton supply chain, the company’s research and promotion are aimed at increasing the demand for and profitability of cotton. America’s cotton producers and importers fund the not-for-profit’s research into farm efficiencies, textile innovations, sustainability, and consumer and market research.

Back in 1970, cotton was the first commodity to be marketed directly to the consumer. And the marketing was helped along a few years later with the introduction of the Seal of Cotton trademark featuring a cotton boll at its center; a now-iconic indicator of products that contain cotton.

Here, J. Berrye Worsham, Cotton Incorporated President and CEO, shares with Edward Hertzman, President and Founder of Sourcing Journal, some lesser-known facts about Cotton Incorporated, how the company has blazed a trail in the industry and the vision for the future.

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