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COVID-19 May Have Stalled Production and Sales, but it Has Motivated Material Innovation

Stores are opening but will consumers return? Join Cushman & Wakefield and rue21 for the Retail in Recovery webinar June 17 at 2 pm ET.

As the fashion industry adapts to living with COVID-19, it might have seen business stalled, but material innovation and creativity have forged ahead. Just as climate change has led to different wardrobes being developed or the advent of electronic media has see the evolution of smart clothing, the coronavirus has changed the way people live…

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