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Polartec Goes Digital With Browzwear as Houdini Campaign Celebrates ‘Getting Old’

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

Polartec is bringing its outdoor-ready innovations to the virtual realm with a new partnership empowering brands to digitally design garments using its textiles. To drive design efficiency and reduce sampling waste, the performance fabric maker teamed with 3D digital solutions firm Browzwear. The software company’s design solutions enable product teams to craft garments digitally, and…

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