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Sustainability at the Heart of PVNY’s ‘Smart Creation’ Theme, Fashion Director Says

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Premiere Vision NY took its new focus on sustainability to heart with a “Smart Creation” platform and “global eco-responsible approach.”
CREDIT: Arthur Friedman

Rivet’s 2021 winter issue has dropped! This in-depth issue examines the steps the global denim industry is taking to minimize its impact on the environment, from implementing zero waste production and design processes to establishing greenhouse gas emissions goals aligned with the Paris Agreement.

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Première Vision New York took its new focus on sustainability to heart this week at its new venue, Center 415, with a “Smart Creation” platform that takes a “global eco-responsible approach.” Interviewed in the midst of the bustling Fifth Avenue fabric show, Première Vision fashion director Pascaline Wilhelm said the Smart Creation platform encompassed the…

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