Whether they’re jumping into a spin class or running to the office, consumers today expect the same thing from their clothes. They want them to look great, feel even better—and have a positive impact on the planet. And DuPont™ Sorona® offers exactly that. The 37 percent plant-based polymer can be used to add comfort and durability to formal wear, workout clothes and everything in between.
Renee Henze, global marketing director for DuPont Biomaterials at DuPont Industrial Biosciences, spoke with Sourcing Journal’s publisher Caletha Crawford to discuss the demands on clothing today and how DuPont™ Sorona® meets those expectations.
“Because of the capability to add softness and to add stretch properties to everything from pants to suiting to even some high-end fashion, we really have been able to make clothes a lot more comfortable and a lot more friendly to the wearer,” she said. “And that is absolutely what our brand partners are looking for.”
And it’s not just clothing: the Sorona® fiber’s ability to not only stretch but also recover makes it a natural fit for footwear as well.
“If you have an athletic shoe, and you’re expecting it to hold up and it’s holding your foot or you’re doing some type of athletic event, you really want that shoe to have the right structural characteristics, to stretch and feel comfortable, but then recover when you need it to recover,” Henze said.
Listen to the podcast to learn about:
- How Sorona® allows clothing and footwear to hold its shape
- How it stacks up against Spandex
- The sustainable aspects of the polymer
- How brand partners are using Sorona® to differentiate themselves in the market