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‘Generic’ Brands Drive Purchases on Amazon Fashion, Research Shows

Join us on January 26 at 11 am ET for a webinar with Lenzing, TextileGenesis and sustainable brand ArmedAngels for a discussion on how they’re using Fibercoin technology to realize traceability’s benefits to sustainability, brand loyalty and risk mitigation.

Amazon has been playing the long game when it comes to its fashion offering, and despite manifold attempts at new platform features, private labels and marketing campaigns, experts still say the marketplace is “in a period of growth.” A report released Wednesday by Coresight Research reveals that the company is still determining the right mix…

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