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Amazon Prime Day Spurs Retailers to Dish Out the Deals

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RetailMeNot found that retailers are launching more offers aligned with the Prime Day shopping holiday in hopes of stealing some market share away from Amazon.
RetailMeNot found that retailers are launching more offers aligned with the Prime Day shopping holiday in hopes of stealing some market share away from Amazon.
CREDIT: Shutterstock

Amazon Prime Day is nearly here and once again the e-commerce behemoth is planning a bonanza of deals—this time across 36 hours, which is six more than in 2017. Now in its fourth year, Prime Day is forcing all retailers to try to get in on a shopping holiday that effectively kicks off the back-to-school…

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