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Despite $11B Haul, Why Prime Day Growth Stalled to Lowest Ever

Supply chain woes and soaring prices defined the past year. What lies ahead? Read the 2022 Sourcing Report for a deep global dive, plus expert insights on navigating the sourcing roller coaster.

Although Prime Day 2021 may have brought in the biggest haul for third-party sellers in Amazon’s history, it appears the two-day shopping event might be starting to lose its luster. Despite generating approximately $11.2 billion in gross merchandise value (GMV) during Prime Day, the growth significantly slowed compared to recent years to just 7.7 percent,…

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