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Amazon Reviews and the Social Dilemma

When it’s deliver-or-die, supply chains become the lifeblood of a company. To that end, the fashion industry has embraced technology to navigate today’s hyper-complicated supply chain, with myriad solutions shaping the first, middle and last mile. Call it Sourcing 2.0.

While Amazon has sought to reverse perceptions that it doesn’t do enough to counteract “bad actors” that may sell counterfeit goods on its marketplace, it is also battling to overcome another problem on its platform: fake or incentivized reviews. In a recent blog post, Amazon said it was “imperative” for social media companies to invest…

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