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Amazon Isn’t No. 1 in App Downloads Anymore—This Rising Fashion Threat Is

With pent-up demand, speed to market has never been more important. But port congestion, tariff impacts, the Uyghur crackdown and Covid uncertainty is making it difficult to restock the racks. Join Sourcing Journal on July 8 at 2 pm ET to learn how to sidestep the worst of the logistics roadblocks.

In recent years, digital natives like Asos and Boohoo and online marketplaces from Farfetch to Mytheresa have shined a spotlight on how the e-commerce fashion experience can evolve. But one brand—international fast fashion retailer Shein—has yet to reach household-name status, despite its popularity among young shoppers. Shein, a China-based direct-to-consumer brand with few details on…

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