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Amazon’s Latest ‘Drop’ Marries Content, Clothes and Commerce

As we settle into the new year, our Sourcing Summit Companion Report looks ahead at ways to optimize processes and performance.

Amazon’s back with a new fashion collection from The Drop—and this time, the e-tailer is breaking new ground. Jonny Cota, the inaugural winner of Amazon’s “Making the Cut” fashion competition series, hosted by former “Project Runway” stars Tim Gunn and Heidi Klum, debuted his own line of women’s apparel on the influencer-led platform Thursday, marking…

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