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Asos Looks to Take its On-Trend Offering into Home Goods With New Private Label Line

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Asos has been one of the top on-trend clothing destinations for millennial shoppers since its launch in 2000, and now it looks like the company is gearing up to create that same excitement around a new line of home goods offerings. The U.K.-based e-tailer is currently recruiting homeware designers to work on developing products for…

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