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Retail’s Watching Back to School With an Eye to Holiday Sales

Join McKinsey & Company, NewTimes Group, Arvind Limited, Asmara, Google, Bluesign, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

Much uncertainty remains in the air surrounding the coronavirus, and between continued rising infection rates and a possible second wave of the virus later in the fall, the expectations for decent retail sales for back-to-school (BTS) or holiday aren’t all that optimistic. Traditionally, BTS is the second-largest selling season after holiday and can be a…

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