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Peacocks Administrators Agree on Deal to Save Chain and 2,000 Jobs

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

A former Edinburgh Woollen Mills Group executive has secured the approval of bankrupt Peacock’s administrator to acquire the value-priced chain, with the financial backing of international investors. The purchase price was not disclosed, and most of the backers are reportedly in Dubai, where former owner Sir Philip Day currently resides. Sky News reported on Monday…

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