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Why Bebe is Scooping Up 47 Buddy’s Home Furnishings Stores

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

While the Covid-19 pandemic has prodded fashion and apparel retailers to downsize their brick-and-mortar operations, one brand is taking the opposite route to become more of a physical player again. Bebe Stores, which sells women’s apparel and accessories online and licenses its products in nearly 100 international stores, has purchased 47 Buddy’s Home Furnishings “rent-to-own”…

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