Facebook Pinterest Search Icon SourcingJournal_horiz Tumbler Twitter Shape photo-camera graph-trend Shape latest-news icon / user

Beyonce and Adidas in Partnership to Develop Shoes, Apparel

Nordstrom, Greats, Target, Macy’s, Alibaba, Bonobos, Rhone, Spanx and more will be at Sourcing Summit NY Oct 17. Don't miss it.

Adidas AG and pop star Beyonce joined forces to develop footwear and apparel, as the German sportswear company seeks to reignite growth in its casual fashion lineup. Beyonce, known for hits such as “Single Ladies,” last year ended a venture with U.K. fashion tycoon Philip Green, as the singer bought out his stake in her…

This content is for Annual and Limited members only. You can read up to five free articles each month with a Limited Level Subscription. Please log in, or subscribe.

Log In Subscribe

More from our brands

Access exclusive content Become a Member Today!