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A Black Friday Like No Other, Holiday in a Pandemic

COVID-19 recovery is on the horizon but the pandemic's impact on sustainability, retail, product development and consumer buying patterns means the denim industry must evolve. Join Rivet on April 20th at 11 am ET for the COVID, One Year Later roundtable.

The global pandemic has changed virtually every aspect of everyday life, and holiday shopping is not immune to this upheaval. Black Friday has traditionally been the big day for super deals, but like so many other things in 2020, this time it will be different. The backdrop of the coronavirus doesn’t mean there won’t be…

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