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Burberry Leans Into Local as Lockdowns Imperil October Turnaround

Fashion is at a crossroads: continue with cutting-edge strategies developed to persevere during Covid or slide back into familiar (yet unprofitable) habits? Get the experts' perspective at our in-person Sourcing Summit, Oct. 19 at New York’s Cipriani 42nd Street.

Covid-19 dragged Burberry’s first-half results down, but the British luxury icon managed to post a profit for the six-month period while October sales signaled the green shoots of a turnaround. In a Nutshell: Burberry said it made “good strategic progress” in selling full-price products; expanding its leather goods assortment, which outperform its average retail comp;…

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