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Burberry and Tencent Are Building a New Kind of Store in China

The Rivet 50 is calling for nominations for leaders in the denim industry in 5 categories: design, influencer, leadership, sustainability and supply chain. Nominations close on May 23.

Burberry will open what it calls luxury’s first “social retail store” in partnership with technology giant Tencent in Shenzhen, China, on July 31, according to reports from Retail in Asia and Marketing Interactive. The companies first entered into an exclusive partnership in November to announce the creation of the concept store, which is designed to…

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