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C-Suite: ‘Recessions Are Resets’ for Retail, B8ta CEO Says

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B8ta co-founding CEO Vibhu Norby dishes on the new normal in retail, the changes that lie ahead and why store closures will be inevitable.
A look at the entrance to the B8ta store in Santa Monica.
CREDIT: Courtesy Photo

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Retail’s old normal pre-COVID-19 is out, and the new normal is in as retailers begin their store reopenings. As part of a series on the C-Suite, Sourcing Journal caught up with Vibhu Norby, co-founder and CEO of retail tech startup B8ta, to get his thoughts on the new normal and how he thinks the pandemic…

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