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Will Chico’s Pivot to Casual Clothing Curtail Bottom-Line Losses?

Today's fast-moving fashion industry demands an agile, consumer-led retail model, but how do you get there? Join our webinar "Consumer-Led Retail: Optimizing Assortments at Speed" Sept 28th, featuring experts from MakerSights and DTC brand Taylor Stitch.

Chico’s FAS Inc. posted a wider second-quarter loss from year-ago figures, although the quarter was sequentially better that the prior three-month period. And while the women’s wear retailer has shifted fourth-quarter offerings to chase the consumer trend toward on clothing that’s cozy, casual and comfortable, there’s no telling how shoppers will respond to a brand…

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