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Coronavirus Spread Stokes Consumer Fears Over E-Commerce Orders from China

Join Theory, Google, H&M, McKinsey, Foot Locker, Lafayette 148, LL Bean, the Retail Prophet and more at Sourcing Journal’s Virtual Sourcing Summit, R/Evolution: Overhauling Fashion’s Outmoded Supply Chain, Oct 14 & 15.

As coronavirus panic continues to mount, consumers are looking at their shopping behaviors with a critical eye. According to data-driven merchandising platform First Insight, the majority of U.S. consumers (66 percent) are worried about the spread of the disease, and more than two-fifths (44 percent) of shoppers say those fears have already impacted their purchasing…

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